Most Clicked SmartBrief Stories

1. Uber is reportedly working on delivery service with retailers SmartBrief | Apr 29, 2015

More than 400 brands including Neiman Marcus, Louis Vuitton, Tiffany & Co. and Hugo Boss are said to be participating in the early stage of a new delivery service from Uber. The pilot program would build on Uber's food delivery service offered in several cities. VentureBeat (04/28) TechCrunch (04/28)

2. Amazon caters to businesses with new marketplace SmartBrief | Apr 28, 2015

Amazon is rolling out a new marketplace dubbed Amazon Business, which will be free for businesses and will include free shipping on orders of more than $49. "We've heard from business customers that they love the convenience of shopping online, and want an experience at work that is similar to how they shop at home," Amazon Business Vice President Prentis Wilson said. Washington Post (tiered subscription model), The (04/28)

3. Will online shoppers pay for speedy delivery? SmartBrief | Apr 30, 2015

Retailers including Wal-Mart, Amazon and Macy's are ramping up same-day delivery efforts, but logistics experts are skeptical about consumers' willingness to pay for the pricier option. A comScore survey two years ago found that 92% of online shoppers would wait four days or more if delivery were free. Wall Street Journal (tiered subscription model), The (04/29)

4. PayPal offers app-like checkout experience on the Web SmartBrief | Apr 29, 2015

PayPal is aiming to simplify the Web checkout experience by adapting a feature from its mobile application: the ability to keep users logged in and automatically remember their credit or debit-card preference. "It's an example of a technology first designed for mobile devices that is migrating into the broader Web," writes Owen Thomas. Reuters (04/28) InformationWeek (04/28) ReadWrite (04/28)

5. Warby Parker raises cash to add more stores SmartBrief | May 01, 2015

Eyeglass retailer Warby Parker has raised $100 million in a new round of funding that puts the privately held company's value at about $1.2 billion, sources said. The company, which began as an online shop, will use the cash to expand its growing chain of brick-and-mortar stores, which currently operate in 9 U.S. cities. Wall Street Journal (tiered subscription model), The (04/30)

6. High-fashion resale sites find a growing audience SmartBrief | Apr 29, 2015

Fashion resale site Grailed grew out of Yale graduate Arun Gupta's yearning for a pair of $700 boots he couldn't afford. Gupta started creating the site a year ago, and today it attracts about 10,000 daily visitors in search of deals on preowned designer fashions. The site and others, such as Twice and thredUP, are part of a new wave of fashion resale sites. Fast Company online (04/28)

7. Retailers turn their social focus to men SmartBrief | Apr 30, 2015

Retailers including Bergdorf Goodman, Nordstrom and U.K.-based ASOS, which in the past have focused their social media efforts on fashionistas, have added Instagram feeds aimed at style-conscious men. Recent data from Pew Research show both sexes are equally likely to be active on social media and on Instagram. (04/29)

8. Pinterest program is designed to facilitate more brand posts SmartBrief | Apr 28, 2015

Pinterest has created a set of tools for its marketing tech partners that will allow marketers to better manage their presence on the social network. The program allows for scheduled pins and automated Promoted Pins buying, and it includes more advanced optimization and measurement options. Adweek (04/27) Advertising Age (free access for SmartBrief readers) (04/27)

9. How millennial homebuyers influence retail trends SmartBrief | Apr 29, 2015

Nearly one-third of U.S. homebuyers in 2014 were millennials, and the youngest generation of homeowners approaches home improvement and decorating differently than their parents. NRF's Kathy Grannis looks at the story behind the spending data, and how retailers like Urban Outfitters, The Home Depot, Macy's and Lowe's are finding unique ways to engage millennial consumers. Read more. National Retail Federation (04/27)

10. Wearables to become inconspicuous, maybe even invisible SmartBrief | Apr 30, 2015

The next generation of chipsets may open the door for wearable devices to become much smaller electronics that can fit in an ear or blend in with clothing. One such effort is already available in the form of Dash, a device that looks like a small hearing aid but serves as an in-ear music player that includes a microphone for phone calls as well as position, body temperature and pulse sensors. Yahoo (04/29)

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