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NFL, network partners set to experiment with commercial breaks

NCC Media SmartBrief | Dec 21, 2016

The NFL and networks that carry the league's games will be experimenting with ad breaks during Week 16 of broadcasts. During the one-week trial four commercial breaks will run per quarter instead of five; however, the ad load will remain the same. Advertising Age (12/16)


Study: Cable ops add 3.5M broadband subscribers

NCC Media SmartBrief | Jan 04, 2017

Turner debuts sports native ad unit

NCC Media SmartBrief | Jan 11, 2017

MediaLink panel talks the future of advertising at CES

NCC Media SmartBrief | Jan 11, 2017

HGTV is 3rd-most-watched cable network

NCC Media SmartBrief | Jan 04, 2017

Comedy Central tries branded content in place of ads

NCC Media SmartBrief | Dec 21, 2016

Nielsen: Upscale college football fans attract luxury advertisers

NCC Media SmartBrief | Jan 04, 2017

Nielsen: ESPN ratings see boost thanks to out-of-home viewing

NCC Media SmartBrief | Jan 04, 2017

A look back at Carrie Fisher's role in advertising

NCC Media SmartBrief | Jan 04, 2017

Showtime's "Homeland" premiere available on OTT

NCC Media SmartBrief | Jan 04, 2017


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