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How Facebook is preparing for the Internet of Things

MMA SmartBrief for Apps | Apr 15, 2015

Facebook's acquisition of Parse gave the social network a big window to entice mobile application developers. And with Parse's launch of its Internet of Things software development kit, offering developers an easy way to build the next-generation of connected apps, Facebook has pushed for a significant foothold in the Internet of Things. Forbes (04/14)


3 trends that are driving mobile marketing's future

MMA SmartBrief for Apps | Apr 15, 2015

IBM health cloud taps into Apple wearables data

MMA SmartBrief for Apps | Apr 14, 2015

Why Snapchat's ad and content models are a win-win

MMA SmartBrief for Apps | Apr 17, 2015

NSA ponders phones with a "split-key" approach

MMA SmartBrief for Apps | Apr 13, 2015

Roundme 360-degree photo app installs VR capabilities

MMA SmartBrief for Apps | Apr 16, 2015

ComScore: Smartphones near full market saturation in the U.S.

MMA SmartBrief for Apps | Apr 14, 2015

Yahoo reportedly ready to pay $900M for Foursquare

MMA SmartBrief for Apps | Apr 16, 2015

Mobile messaging, digital wallets to transform marketing

MMA SmartBrief for Apps | Apr 14, 2015

Twilio gives apps a way to integrate video streams

MMA SmartBrief for Apps | Apr 14, 2015


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MMA SmartBrief for Apps | Apr 17, 2015

SMoX Roadshow (San Francisco, April 29)

MMA SmartBrief for Apps | Apr 17, 2015

Webinar: Creating a Mobile-Friendly Customer Journey (May 20)

MMA SmartBrief for Apps | Apr 16, 2015

Webinar: Optimal Allocation to Mobile is in the Double Digits! How the MMA's SMoX Study Results Changes the Marketing Landscape Forever (May 14)

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Webinar: The Rise of Native Mobile Advertising (April 30)

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