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Havas Chicago helps John Cena, Rob Schneider size each other up for Hefty

4A's SmartBrief | Jul 19, 2016

Hefty's humorous campaign from Havas Chicago stars comedian Rob Schneider and wrestler John Cena resurrecting the brand's "Hefty! Hefty! Hefty! Wimpy! Wimpy! Wimpy!" chant. The spots tout Hefty's new "Ultra Strong" garbage bags. Adweek (07/18) FastCoCreate (07/18)


Patron, Razorfish serve up personalized cocktails via Amazon Echo

4A's SmartBrief | Jul 22, 2016

Miller Lite, DigitasLBi head to the beach

4A's SmartBrief | Jul 18, 2016

Mekanism, Ben & Jerry's want you to stand up for democracy

4A's SmartBrief | Jul 20, 2016

The latest from McDonald's creative review

4A's SmartBrief | Jul 20, 2016

Coca-Cola gets healthy for the Olympics

4A's SmartBrief | Jul 21, 2016

Adam Devine shows off Best Buy's back-to-school expertise

4A's SmartBrief | Jul 18, 2016

Commonwealth McCann, Chevy mock advertising's millennial stereotyping

4A's SmartBrief | Jul 22, 2016

Bank of America celebrates 64th anniversary of viral baseball fan couple

4A's SmartBrief | Jul 20, 2016

Deep Focus, I Can't Believe It's Not Butter match Fabio with a very clever toaster

4A's SmartBrief | Jul 20, 2016


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