Press Release

Business Wire  –  Fri Jul 11 10:24:00 CDT 2008

New Victory for the LVMH Group in eBay Case

PARIS (BUSINESS WIRE) --

The LVMH Group notes today's decision by the President of the Paris Court of Appeal, which confirms the charges against eBay of the Paris Commercial Court.

Through an injunction, the Commercial Court had ordered eBay to cease selling perfumes and cosmetics bearing the Dior, Guerlain, Givenchy and Kenzo brand names, failing which eBay would incur penalty payments of Euro 50,000 per day.

Besides this, the Commercial Court had ruled that eBay should prevent its internet site users from using these brand names. This decision, which responds entirely to the demands of the LVMH Group, confirms the seriousness of the faults committed by eBay's sites.

It also confirms the significance of the legal precedent set by the Paris Commercial Court's judgement on 30 June 2008. Today, eBay has also been ordered to pay Euro 10,000 under article 700.

About LVMH

LVMH Moët Hennessy Louis Vuitton is the world's leading luxury goods group. The Group is represented in Wines and Spirits by a portfolio of brands that includes Moët & Chandon, Dom Pérignon, Veuve Clicquot Ponsardin, Krug, Ruinart, Château d'Yquem, Hennessy, Glenmorangie, Ardbeg, Belvedere Vodka, Chopin, 10 Cane, Chandon, Cloudy Bay, Terrazas de los Andes, Cheval des Andes, Green Point, Cape Mentelle, Newton.

Its Fashion and Leather Goods division includes Louis Vuitton, the world's leading luxury brand, as well as Celine, Loewe, Kenzo, Givenchy, Thomas Pink, Fendi, Emilio Pucci, Donna Karan, Marc Jacobs, Berluti, StefanoBi as well as eLUXURY, the authoritative online source for luxury goods on the Internet. LVMH is present in the Perfumes and Cosmetics sector with Parfums Christian Dior, Guerlain, Parfums Givenchy, Parfums Kenzo, Perfumes Loewe as well as other promising cosmetic companies (BeneFit Cosmetics, Make Up For Ever, Acqua di Parma and Fresh). LVMH is also active in selective retailing through DFS, Sephora in Europe and the United States, Le Bon Marché and la Samaritaine. LVMH's Watches and Jewelry division comprises TAG Heuer, Chaumet, Christian Dior Watches, Zenith, Fred and De Beers Diamond Jewellers Limited, a joint venture created with the world's leading diamond group.