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Publicis shakeup includes merging Razorfish, Rosetta

SmartBrief for Health Care Marketers | Sep 23, 2014

Publicis Groupe, as part of a companywide reorganization that includes the exit of Chief Operating Officer Jean-Yves Naouri, is merging digital shops Razorfish and Rosetta. The resulting combined digital agency will be led by Tom Adamski. Wall Street Journal (tiered subscription model), The (09/16) MediaPost Communications (09/16)


Some doors close for drug reps, but windows of opportunity open

SmartBrief for Health Care Marketers | Oct 07, 2014

Digital is only part of a balanced marketing mix

SmartBrief for Health Care Marketers | Oct 14, 2014

Facebook reportedly plans patient support communities

SmartBrief for Health Care Marketers | Oct 07, 2014

Brown steps down at ICC Lowe to lead GuideMark

SmartBrief for Health Care Marketers | Oct 07, 2014

Report: Docs find mHealth tools beneficial

SmartBrief for Health Care Marketers | Sep 23, 2014

Mayo Clinic tops list of social media-friendly hospitals in the U.S.

SmartBrief for Health Care Marketers | Oct 07, 2014

Survey: 55% of U.S. consumers don't want brand "friends"

SmartBrief for Health Care Marketers | Sep 23, 2014

Wal-Mart dives into health insurance

SmartBrief for Health Care Marketers | Oct 07, 2014

Study: Graphs, formulas make drug data more convincing

SmartBrief for Health Care Marketers | Oct 21, 2014


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