Most Clicked StoriesMore >


Cleveland Clinic campaign urges men to open up about their health

SmartBrief for Health Care Marketers | Aug 19, 2016

Cleveland Clinic's new MENtion It campaign urges men to talk about their health with their families, friends and health care providers. The campaign, developed in-house and with Ketchum, comes on the heels of a survey revealing a reluctance among men to talk about their health and seek recommended care. Medical Marketing & Media (08/16) The Plain Dealer (Cleveland) (08/15)


Instagram Stories can reach a younger health care market

SmartBrief for Health Care Marketers | Aug 23, 2016

Drugmakers get little patient gratitude for copay programs

SmartBrief for Health Care Marketers | Aug 23, 2016

FDA commits to four advertising guidances before year's end

SmartBrief for Health Care Marketers | Aug 19, 2016

Report: 24 million US adults remain uninsured

SmartBrief for Health Care Marketers | Aug 19, 2016

Physicians discuss shortcomings of EHRs

SmartBrief for Health Care Marketers | Aug 19, 2016

A look at how Google's expanded text ads are faring

SmartBrief for Health Care Marketers | Aug 23, 2016

Report: Top medtech firms transitioning to service offerings

SmartBrief for Health Care Marketers | Aug 19, 2016

Blonde Digital's Adams: Don't forget those with experience

SmartBrief for Health Care Marketers | Aug 23, 2016

Photoaging mobile app may curb smoking among youths

SmartBrief for Health Care Marketers | Aug 19, 2016


Find SmartBrief for Health Care Marketers Issues by Date:





Sign up for SmartBrief for Health Care Marketers




Designed specifically for marketers in the health care space, SmartBrief for Health Care Marketers is a FREE, weekly e-mail newsletter. It provides the latest news on litigation, digital innovations, and trends in marketing to health care providers and consumers. Learn more

Recent Poll view more polls


How often do your customers ask why it's necessary to provide their sensitive personal information?

Chart.