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New spot for Pfizer's "Get Old" campaign debuts

SmartBrief for Health Care Marketers | Jun 16, 2015

Huge's new spot for Pfizer's "Get Old" campaign is titled "Commencement Day" and uses a summer graduation scene to challenge traditional concepts of aging. A recent poll found that as people age, they become more open to new experiences and beginnings. Adweek (06/04)


How to connect with millennial moms

SmartBrief for Health Care Marketers | Jun 30, 2015

Lions Health award winners address larger world problems

SmartBrief for Health Care Marketers | Jun 23, 2015

Hospitals, health systems focus on managing online reputations

SmartBrief for Health Care Marketers | Jun 09, 2015

Survey: Patients want to connect online with providers

SmartBrief for Health Care Marketers | Jun 30, 2015

Alex Bogusky puts a spin on Coca-Cola spot for health group

SmartBrief for Health Care Marketers | Jun 30, 2015

Havas Health develops DTC campaign for MannKind inhaled insulin

SmartBrief for Health Care Marketers | Jun 09, 2015

Young adults might need extra help deciphering insurance terms

SmartBrief for Health Care Marketers | Jun 23, 2015

ScanScout co-founder named Everyday Health executive vice president

SmartBrief for Health Care Marketers | Jun 09, 2015

Health care marketing should clarify, not confuse

SmartBrief for Health Care Marketers | Jun 16, 2015


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