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AT&T, Johnson & Johnson, Verizon latest to pull YouTube ads

4A's SmartBrief | Mar 23, 2017

Verizon, AT&T and Johnson & Johnson are the latest brands to pull their ads from YouTube and Google's display network after the ad-placement controversy that has seen brands' ads appear next to extremist content. More than 250 brands globally have stopped advertising on the platform, and Google has responded by saying it is immediately putting in place processes to give advertisers more control over where ads appear. The Wall Street Journal (tiered subscription model) (03/22) Marketing Land (03/22) The New York Times (free-article access for SmartBrief readers) (03/22) Campaign UK (03/23)


Unlimited's CEO on running an agency entirely for McDonald's

4A's SmartBrief | Mar 22, 2017

McCann's "Fearless Girl" to remain in NYC until Feb.

4A's SmartBrief | Mar 28, 2017

Global media review announced by AB InBev

4A's SmartBrief | Mar 24, 2017

Smirnoff, 72andSunny poke fun at craft competition

4A's SmartBrief | Mar 27, 2017

Gen Z is leading the crusade for gender equality

4A's SmartBrief | Mar 27, 2017

McDonald's, Cossette show Chicago what goes wrong when you skip breakfast

4A's SmartBrief | Mar 28, 2017

Marketing creativity is getting more sophisticated

4A's SmartBrief | Mar 24, 2017

Siltanen & Partners, rescue dog Scout score top real estate ad for Coldwell Banker

4A's SmartBrief | Mar 28, 2017

Partners & Spade, Shinola call on Americans to unite for the greater good

4A's SmartBrief | Mar 23, 2017


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