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Brochures most consumed, valued content in B2B tech

Business Marketing SmartBrief | Jan 20, 2015

Brochures beat out e-mails and white papers for the top spot among content valuable to business-to-business technology buyers, per an Eccolo Media report. E-books and podcasts were among the least popular in the survey. MarketingProfs (01/19)


Why less is more with marketing-automation strategy

Business Marketing SmartBrief | Jan 19, 2015

Why content is key, and how to master it

Business Marketing SmartBrief | Jan 19, 2015

Strategies to improve B2B messaging

Business Marketing SmartBrief | Jan 20, 2015

How to keep B2B customers in the digital age

Business Marketing SmartBrief | Jan 22, 2015

LinkedIn releases its top buzzwords to avoid

Business Marketing SmartBrief | Jan 22, 2015

Digital customer engagement to play increasingly decisive role

Business Marketing SmartBrief | Jan 21, 2015

More B2B marketers expect budgets to rise this year

Business Marketing SmartBrief | Jan 23, 2015

Success in content marketing requires balance, foresight

Business Marketing SmartBrief | Jan 22, 2015

Why you should engage in hashtag chats

Business Marketing SmartBrief | Jan 19, 2015


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BMA Colorado Chapter — Event — Revitalize Your Creativity

Business Marketing SmartBrief | Jan 23, 2015

How to communicate value on LinkedIn

Business Marketing SmartBrief | Jan 23, 2015

BMA Chicago Chapter — Blog — Learn the Language of Business

Business Marketing SmartBrief | Jan 22, 2015

Why join BMA? If business-to-business marketing worked like consumer marketing, you wouldn't need us.

Business Marketing SmartBrief | Jan 22, 2015

BMA Chicago Chapter — Event — Dancing with Big Data

Business Marketing SmartBrief | Jan 21, 2015




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