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Agency execs share stories of pitches gone wrong

4A's SmartBrief | Jul 28, 2015

Agency executives from Venables Bell & Partners, Barton F. Graf 9000, Ogilvy & Mather and FCB West tell the story of the biggest disasters to strike their new-business pitches, including presenting to clients with stomach flu, showing up at the wrong office and a power outage. "In most cases, in true agency fashion, these shops still managed to win the account, despite everything that went wrong," Shareen Pathak writes. Digiday.com (07/28)


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4A's SmartBrief | Jul 31, 2015

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UM to lead media in North American for Coca-Cola

4A's SmartBrief | Aug 03, 2015

NFL campaign from Grey shows why "Friends Talk Fantasy"

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