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Saatchi & Saatchi rocks out to Whitesnake for Wal-Mart

AAF SmartBrief | Aug 22, 2016

Saatchi & Saatchi New York's back-to-school spot for Wal-Mart features children singing goodbye to summer to Whitesnake's "Here I Go Again." The students head off to school with the latest back-to-school gear, and the ad ends with the tagline "Own the first day." Advertising Age (free-article access for SmartBrief readers) (08/19)


Why it's time to invest in shared media

AAF SmartBrief | Aug 23, 2016

Honey Bunches of Oats, Burns Group combine nostalgia and Snapchat

AAF SmartBrief | Aug 25, 2016

Mono puts Life into the modern family

AAF SmartBrief | Aug 24, 2016

Mercedes-Benz morphs Roger Federer into other tennis legends

AAF SmartBrief | Aug 26, 2016

KFC debuts chicken-scented sunscreen in latest spot

AAF SmartBrief | Aug 23, 2016

BBDO, Dove Chocolate show a life lived with no regrets

AAF SmartBrief | Aug 24, 2016

Y&R wins US Census Bureau account

AAF SmartBrief | Aug 25, 2016

AB InBev picks Deutsch as creative lead for Busch

AAF SmartBrief | Aug 23, 2016

A look at how Google's expanded text ads are faring

AAF SmartBrief | Aug 23, 2016


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