PepsiCo is leveraging AI and digital twins to optimize its factory layouts and production lines, aiming to reduce cycle times and enhance operational efficiency. By simulating equipment placement and production scenarios virtually, the company can test and validate changes before implementing them in real-world settings, minimizing disruptions and safety risks. This approach reflects a broader trend of using AI for specific operational improvements and achieving tangible results, rather than just deploying new tools.

Yuzu's popularity is set to soar in 2026 as trend reports from the Specialty Food Association and Kroger predict it will be a leading citrus ingredient. Its rise is driven by growing interest in Asian-inspired flavors and the increased accessibility of global ingredients in the US. Market experts highlight yuzu's ability to fit both the citrus and Asian fusion trends, making it a staple to watch in food and beverage innovation.

Coco5 has closed a $10 million funding round led by Loop Capital. The capital will be used to support product innovation, operational growth, executive hiring, expansion across the globe and increased production capacity. Additionally, Marc Doggett has been named CEO as part of the funding, with Bob Ford and Scott McCarron joining as vice presidents of sales.

This year's Super Bowl is set to feature a wave of health-centric advertisements, with brands such as Liquid I.V., Oikos, Raisin Bran and Poppi promoting hydration, gut health and protein. The trend, dubbed the "Wellness Bowl," reflects a growing cultural focus on health optimization. "Nutrition has become a national obsession," says Gut New York's Deb Freeman, while WK Kellogg Co's Doug VanDeVelde says, "Protein has been all the rage but I think fiber is kind of the next big thing."

Coca-Cola Consolidated plans to release commemorative Coke bottles in August to celebrate the Indiana University football team's national football championship. "We are thrilled to celebrate alongside Hoosiers fans," said Heather Hucks, vice president of consumer connections at Coca-Cola Consolidated.

Coca-Cola has launched a global campaign, "All the Feels," for the 2026 FIFA World Cup, positioning itself as a companion through fans' emotional ups and downs. The campaign, created by WPP's Open X with the brand's internal teams, debuts with the TV spot "Bubbling Up," featuring a reworked version of Van Halen's "Jump." Two more ads will follow, and the effort will include social, digital and event activations, plus a partnership with Panini and the FIFA World Cup 2026 Trophy Tour.

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