Jennifer Lawrence, Mary J. Blige and others discuss Hollywood's culture shift | JWT launches Female Tribes Consulting | "Wonder Woman 2" debut accelerated to Nov. 2019
November 16, 2017
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Geena Davis Institute on Gender in Media SmartBrief
Working to create positive images of girls and women in media and entertainment
Gender In Media
DGA: TV sees 23.5% increase in female directors
DGA: TV sees 23.5% increase in female directors
Click to see the full report (DGA)
Women and minority directors made historic gains in the 2016-17 television season, with the percentage of women directing shows rising by 23.5% from last season, and the number of ethnic minority directors up 15.8%, a new report from the Directors Guild of America has found. DGA also noted that individual women directors made significant employment gains in episodic television, increasing 45% to 262 women this season alone.
Deadline Hollywood (11/14) 
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Jennifer Lawrence, Mary J. Blige and others discuss Hollywood's culture shift
The Hollywood Reporter's annual Actress Roundtable featured six female actors -- Jennifer Lawrence, Mary J. Blige, Jessica Chastain, Emma Stone, Allison Janney and Saoirse Ronan -- who met to discuss the state of Hollywood, harassment and the continued struggle for equal representation and equal pay in the industry. "I hope the entertainment industry will never be the same ... I feel hopeful because we're not ignoring it anymore," Chastain said. "[I]t's a huge conversation for our industry, but I would hope that this is only the tipping point for us to discuss equal pay for equal work for women across every industry," Stone added.
The Hollywood Reporter (11/15) 
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JWT launches Female Tribes Consulting
J. Walter Thompson has launched Female Tribes Consulting to combat dated views on femininity and adjust strategies on advertising to women who represent an estimated $18 trillion market. Female Tribes co-leader Rachel Pashley reports the goal is to help create a more genuine connection for female customers, stating, "Whilst women's spending power is growing, any business needs to make sure they have real authentic insight in order to design the products and services that women need."
The Drum (Scotland) (11/15) 
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Trends & Insights
Gender Diversity Index: Women hold 20.8% of the board seats
Fifty-five percent of publicly traded companies have met or exceeded 2020 Women on Boards' goal, with women currently holding 20.8% of those roles, this year's Gender Diversity Index of Fortune 1000 reveals. Despite the increase, the report also noted that 29% of the companies GDI tracks still do not have a female board member. "We have observed steady progress since we launched the 2020 Women on Boards campaign and are thrilled to have reached the goal early. Still, we are looking for all companies to embrace board diversity and have a minimum of 20% women on their boards," said Stephanie Sonnabend, chair of 2020 Women on Boards.
Business Wire/News release (11/7) 
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Cannes Lions gets a makeover
Cannes Lions gets a makeover
(Richard Bord/Getty Images)
Ascential has revealed an overhaul of the Cannes Lions festival for 2018, including cutting it back from eight days to five, reducing the cost of attendance and the number of awards, and working with the city to offer more competitive hotel prices and fixed price menus at restaurants. Publicis Groupe has praised the alterations and said it will plan to return to the festival in 2019.
Adweek (11/13),  The Wall Street Journal (tiered subscription model) (11/13),  MediaPost Communications (11/13),  The Drum (Scotland) (11/13) 
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Ideas in Action
Book: How jazz icon Josephine Baker became an allied spy during WWII
Jazz icon Josephine Baker served as an allied spy against the Nazis during the second World War when she was a star performer in Paris, working for the French intelligence service, Deuxieme Bureau. Details of Baker's foreign service are revealed in Meredith Hindley's new book, "Destination Casablanca: Exile, Espionage, and the Battle for North Africa in World War II," which notes Baker used her connections to pass information to allied powers across Europe and was sent on missions to Portugal, Tangier and Casablanca, among other Nazi strongholds.
The Daily Beast (11/11) 
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BMO's latest campaign challenges gender stereotypes
BMO Bank of Montreal is challenging gender stereotypes with a push that highlights women's accomplishments in the fields of entertainment and technology. The spots tell the stories of Sam and Jamie and their accomplishments before revealing that Sam and Jamie are not the men seen prominently in the foreground but instead the women in the background.
Adweek (11/10) 
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Geena Davis Institute on Gender in Media News
Geena Davis Institute, SAG-AFTRA team up for Power of Portrayal panel
Geena Davis Institute, SAG-AFTRA team up for Power of Portrayal panel
(L to R) SAG-AFTRA Executive Vice President and New York President Rebecca Damon, SAG-AFTRA President Gabrielle Carteris, Megan Boone, Alysia Reiner, Maggie Siff, Swin Cash and Geena Davis Institute CEO Madeline Di Nonno (Margarita Corporan/SAG-AFTRA)
The Geena Davis Institute on Gender in Media and SAG-AFTRA hosted the panel, Power of Portrayal: Inspiring Performances Driving Social Change on Nov. 6, celebrating athletes and performers helping women achieve equal representation in media and society. "The Geena Davis Institute's mission is to work on diversifying the media landscape through cutting-edge research, education and engagement. Panels like these give young women the opportunity to see it is possible to break barriers and reach their goals," said Institute CEO and panel moderator Madeline Di Nonno. Read more.
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Strength in numbers: #SeeHer advisory board expands
Strength in numbers: #SeeHer advisory board expands
Brown (L) and Davis
Geena Davis, Academy Award-winning actor, founder and chair of the Geena Davis Institute on Gender in Media, and Laura Brown, editor-in-chief of InStyle Magazine, have joined the advisory board of #SeeHer, the Association of National Advertisers' (ANA) movement of global, national and regional brands working together to eliminate gender bias in advertising and media. Find out more.
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Academy-nominated Cartoon Saloon's Nora Twomey directs female-empowering animated film "The Breadwinner" opening this weekend
Based on the book "The Breadwinner," recommended as the one book all girls should read by Malala in the NYT, this vibrant animated feature tells the story of 11-year-old Parvana, who disguises herself as a boy in order to support her family after her father is wrongly imprisoned under Taliban rule. Equal parts thrilling and enchanting, the film has been embraced by nonprofit organizations focusing on girls' education and empowerment, the first lady of Afghanistan, the United Nations and the Museum of Tolerance. The film premiered at TIFF to rave reviews and won the Grand Prize and Audience Award at the Animation Is Film Festival. See THE BREADWINNER as it opens in theaters this weekend and share your stories with us.
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Editor's Note
SmartBrief will publish on Wednesday next week
In observance of the Thanksgiving holiday in the US, the Genna Davis Institute on Gender in Media SmartBrief originally scheduled for publication on Thurs., Nov. 23 will be published Wed., Nov. 22.
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Do not waste a minute living someone else's dream.
Michelle Obama, first lady, via Quotabelle
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About Geena Davis Institute on Gender in Media
Geena Davis Institute on Gender in the Media Founded by Academy Award®-winning actor Geena Davis, the Institute is the only research-based organization working with media and entertainment companies with cutting-edge research, education, and advocacy programs to dramatically improve how girls and women are reflected in media targeting children 11 and under. For more information visit:
About Mount Saint Mary's University, Los Angeles
Mount Saint Mary's University Mount Saint Mary's University, Los Angeles is the only women’s university in Los Angeles and one of the most diverse in the nation. We offer a dynamic learning experience in the liberal arts and sciences, enhanced by an emphasis on building leadership skills and fostering a spirit to serve others. For more information, visit
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