In films with a male lead, male characters appear on screen nearly three times more often (34.5%) than female characters (12.9%). (Geena Davis Institute)
The Geena Davis Institute on Gender in Media has unveiled a revolutionary research tool that, among other functions, leverages video- and audio-recognition technology to track gender speaking roles as well as the time male and female actors spend on screen. The Geena Davis Inclusion Quotient (GD-IQ) was designed with Google's machine learning technology and the University of Southern California's audio-visual processing technologies. "The research is a tool to help inspire change," Institute CEO Madeline Di Nonno said. "It's not meant to criticize; it's meant to have the facts so that content creators can be aware and learn from it." A report using the GD-IQ has revealed that female characters get 16% of screen time while male characters get twice as much at 28.5% and that male characters speak twice as much as female characters -- 28.4% and 15.4%, respectively.
A Directors Guild of America report shows women made very few gains behind the camera over the last year on both network and cable television. The number of episodes directed by women increased just one percentage point to 17% for the 2015-16 network TV and 20016 cable season. DGA President Paris Barclay commented on the "long road ahead" and the need for modern hiring practices.
Founder of the nonprofit Feminist Frequency and producer of the new video series "Ordinary Women," Anita Sarkeesian says she started her latest project to fill the gap that persists in history books when women's stories aren't told. "I think that often when young girls, who have learned about all these amazing male inventors and scientists and pioneers in school but haven't heard those kinds of stories about women, are exposed to stories about amazing women and their accomplishments, it can dramatically change their whole idea of what's possible," she said.
Click on image to view the video (Feminist Frequency/YouTube)
The first episode of Feminist Frequency's "Ordinary Women: Daring to Defy History" premiered on YouTube, spotlighting activist Emma Goldman, whose life was devoted to helping women obtain more rights at a time when they still were not even allowed to vote.
Zehner - Click on image to watch the video (Makers)
As president of Women Moving Millions, Jacki Zehner discusses her life as the first and youngest female trader to be "invited into the partnership" at Goldman Sachs and her quest to help women survive and thrive in finance and on Wall Street. "Women Moving Millions is about encouraging women to give big and bold to women and girls in the belief that if we support women's leadership, if we support organizations that put women and girls first, women and girls might actually be lifted up," Zehner said in this Makers video spotlight.
A new study from the Center for American Progress finds that women who received financial aid and began college at Ivy League and other top nonprofit and private schools during the 2001-02 academic year made, on average, some $26,000 less annually than their male counterparts 10 years later. Researchers speculate the difference could be attributed to lower starting wages for women and choice of field.
The Los Angeles Unified School District this year opened two all-girls schools as part of an effort to support and empower female students. At the Girls Academic Leadership Academy in Mid-City, students explore science, technology, engineering and math concepts through hands-on lessons.
The Geena Davis Institute in partnership with Google will hold Global Symposiums on Gender in Media in New York City on Sept. 22 and Los Angeles on Oct. 18. A signature program of the Institute, our Symposiums convene leading CEOs and decision makers in the entertainment industry, corporations and NGOs interested in the empowerment of women and girls. If you are already a member, contact firstname.lastname@example.org to RSVP. If you are interested in membership, visit www.seejane.org/membership. If you are interested in sponsorship, contact email@example.com.
Learn more about Geena Davis Institute on Gender in Media:
Founded by Academy Award®-winning actor Geena Davis, the Institute is the only
research-based organization working with media and entertainment companies with
cutting-edge research, education, and advocacy programs to dramatically improve
how girls and women are reflected in media targeting children 11 and under.
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