Lack of ratings hampering online video, execs say | Google reportedly preps subscription music-streaming service | It's full speed ahead for video streaming, with Netflix captaining the ship
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May 15, 2013
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Entertainment News
Lack of ratings hampering online video, execs say
The inability to adequately gauge online shows' popularity though a viable ratings medium is making it more difficult for TV networks to explore options for online programming, according to media executives. While Walt Disney-owned ABC announced it will participate in a pilot of the Nielsen Online Campaign Ratings system and the ratings company has been tracking digital ad campaigns more than a year, networks say they are losing revenue because of slow implementation. FierceOnlineVideo (5/14), Bloomberg (5/14), Bloomberg (5/14)
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Google reportedly preps subscription music-streaming service
Google is expected to announce today that it will join the music-streaming business with a subscription service, according to sources, who added that the company has signed deals with three major record labels. Google reportedly will link the new service to its media hub, Play, and customers will be able to store their songs using the cloud-based "locker" feature. The New York Times (tiered subscription model) (5/14), The Wall Street Journal (5/14)
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Video
It's full speed ahead for video streaming, with Netflix captaining the ship
Online-video streaming continues to grow, according to data from research firm Sandvine, which found that so-called "real-time entertainment" accounts for nearly 70% of all downloaded data. The report found relative stasis among the major service providers, with Netflix continuing to dominate the sector with a market share of 32.3%, nearly double that of its next biggest rival, Google's YouTube. CNET (5/14)
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Other News
Monetizing Content
Publishers get big revenue boost from e-books
One-fifth of all revenues generated by the book publishing industry come from electronic titles, according to a survey by two publishing industry trade groups that revealed double- and triple-digit increases in e-book sales in 2012. The report, which includes data from about 1,500 publishers and the leading trade houses, found that fiction e-books generated $1.8 billion in sales last year, a 42% increase over 2011, while demand for e-books for children and young adults fueled a 117% increase in revenues. Sales of downloadable audiobooks also got a boost, rising 22% to a total of $240.7 million. The New York Times (tiered subscription model) (5/15)
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Other News
Integrated Marketing
Covino: New ad formats may turn Facebook into MySpace
Facebook's new auto-playing video-ad units will clutter the website and make for a worse user experience, says CreativeSignals CEO Eric Covino. That could be a sign that Facebook is heading down the same slippery slope that derailed MySpace, Covino says. "Facebook won the MySpace battle because of better and more immediate interaction with people. The more they get away from that, the bigger the concern,” he says. VentureBeat (5/14)
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eBooks, Tablets and More
Mobile devices fuel shift in TV-viewing behavior
The proliferation of connected devices is leading to a surge in demand for online entertainment, according to Juniper Research, which forecasts that within the next four years, 2 billion people will be using tablet PCs and other handheld electronics to view video and television programming. Analysts expect to see the fastest growth in Western Europe, which they predict will account for more than 20% of global mobile-video consumers by 2017. Advanced Television (5/15)
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Nvidia to take pre-orders for hand-held gaming device
Nvidia's Shield device, an Android-based hand-held game console, will begin shipping before the end of next month. Priced at $349, the product is built around the chip company's Tegra 4 mobile processor. "This does provide a way to cross-play PC games on devices, which is going to be attractive to those PC gamers who have a GeForce card in their computers," IDC's Lewis Ward said. TechNewsWorld (5/14), XBitLabs.com (5/14)
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Spectrum/Broadband
U.S. seals spectrum-sharing deal with neighbors to the north
The U.S. and Canada have reached an accord designed to facilitate wireless-spectrum sharing in border areas between the two countries. The deal, which will help unify public-safety networks and Wi-Fi hot spots, covers spectrum in the 700 MHz, AWS, PCS and 3.7 GHz wireless-broadband frequencies. Engadget (5/14)
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Featured Content
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SmartQuote
What we obviously need to happen at the same time is either Nielsen or some measurement system to kick in that adequately compensates us for that increased consumption on new devices."
-- Robert Iger, CEO of Walt Disney, as quoted by Bloomberg
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