Clerky endows companies with PBC know-how | Video: NYC garden-on-a-barge expands access to fresh foods | Method cleaning products feature recycling labels
August 18, 2017
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SmartBrief on Sustainability
The Future of Responsible Business Is Now
Setting the Example
Clerky endows companies with PBC know-how
California-based Clerky provides online legal services and tools for startup companies to officially file and become incorporated public benefit corporations. Companies with PBC designation make public benefit an additional charter purpose along with maximizing shareholder profits.
Fast Company online (8/17) 
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Video: NYC garden-on-a-barge expands access to fresh foods
Swale, a floating forestry of forageable food supported by a public-private partnership, sails between piers in New York City. It stops to let people come on board to pick fresh produce and herbs for free.
Progressive Grocer (8/17) 
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Method cleaning products feature recycling labels
The new How2Recycle consumer labels from the Sustainable Packaging Coalition are now featured on Method cleaning products, which are made by the San Francisco-based People Against Dirty company.
Environmental Leader (8/16) 
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Creating Accountability
How to decipher a company's social, ethical, moral soundness
Move beyond sole reliance on environmental, social and governance ratings and rankings to determine if you're truly investing in a company that's a good corporate citizen, Patrick McVeigh of Reynders, McVeigh Capital Management writes. Direct questions and in-depth research, for example, will help you make better-informed investment decisions.
Sustainable Brands (8/17) 
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Giant Food to roll out sustainable food rating system to all stores
Giant Food to roll out sustainable food rating system to all stores
(Ron Cogswell/Flickr)
Landover, Md.-based Giant Food will roll out the HowGood in-store sustainable food rating system to all of its locations, after piloting the program in Baltimore and Washington, D.C. The system rates the sustainability of food items on a scale of "Good, Great, Best," and almost 90% of shoppers at Giant's test stores said they would use the system when looking for sustainable foods.
Progressive Grocer (8/17) 
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Green Marketing
Inaction could be a bad brand decision, says VeraWorks president
Brands should have in place a marketing strategy for handling white supremacy, writes Bea Boccalandro, founder and president of global consulting firm VeraWorks. Executives should consider options and make deliberate choices before having to confront certain situations.
LinkedIn (8/16) 
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The Responsible Leader
Use incentives that link executive pay to sustainability
As more US companies recognize the business importance of sustainability, the more critical it becomes for them to use incentives to link their executives' paychecks to the companies' sustainability performance, write Seymour Burchman and Barry Sullivan, managing directors at consulting firm Semler Brossy.
Harvard Business Review online (tiered subscription model) (8/17) 
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Powering Tomorrow
Tinted solar panels may increase adoption
A team at the Netherlands research institute AMOLF developed green-colored solar panels that could help increase consumer adoption by providing a more attractive option over traditional black panels. This would allow for more versatility in architectural design and allow panels to blend in with landscapes.
NBC News (8/16) 
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Opinion: Colo. utility is exploring renewable energy expansion
Platte River Power Authority and Fort Collins Utilities in Colorado are listening to the demands of the customers and exploring options to add more renewables to their grid, write Platte River General Manager and CEO Manager Jason Frisbie and board member and Fort Collins Mayor Wade Troxell. "Through a request for proposals, we are exploring new wind sources that could expand non-carbon energy supply by another 5-10 percent," they write.
The Coloradoan (Fort Collins, Colo.) (tiered subscription model) (8/18) 
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Engage. Innovate. Discuss.
Hallmarks of a happy, effective workforce
An environment of trust, appreciation and innovation helps people to be happy and perform effectively and creatively, Larry Senn writes. Encourage others to be open to change, foster open communications and recognize successes.
SmartBrief/Leadership (8/17) 
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There is very little difference in people, but that little difference makes a big difference! The little difference is attitude. The big difference is whether it is positive or negative.
W. Clement Stone,
entrepreneur and writer
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