Amazon will soon allow brands to include their logos and other intellectual property marks in a registry, giving the e-commerce giant a new tool for flagging and removing counterfeit products from third-party sellers. Third-party sellers now account for half of the goods sold on Amazon, said Peter Faricy, Amazon Marketplace vice president.
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China-based Alibaba Group Holding has bought online ticket seller Damai.cn as part of an effort to gain a bigger foothold in entertainment. Alibaba began investing in the company around three years ago, and Damai claims it sells about 70% of its tickets to sports events, concerts and plays in mainland China.
Social marketing is a particular focus for the 62% of US retailers that plan to boost their ad spend this year, according to BDO. "It's just the best way to reach millennials and Gen Z. Social influencers and peer reviews are critical to this age group," BDO's Natalie Kotlyar said.
Instagram is expanding its shoppable features to more brands in the US, allowing shopping links to be inserted into posts with photos. The platform is teaming with firms such as BigCommerce and Shopify to extend shopping on its site and won't take a cut of the profits from brands.
Online and mobile retail are growing fast in emerging markets, led by South Korea and China, according to an AllianceBernstein blog post. Countries that have lagged behind in physical retail development such as India are now experiencing rapid growth in e-commerce and mobile payments, the post said.
The first jewelry retailer to build a brand around man-made diamonds has opened three US locations. Spence Diamonds' stores are modeled on the technological sophistication seen in Apple or Nike stores to "revitalize the jewelry industry and attract many more younger shoppers," CEO Eric Lindberg said. Read more from STORES.
Many online retailers spend time and money enticing customers before a sale, but once the sale is completed, much of the effort stops. That was the case several years ago for beauty and cosmetics supplier Urban Decay, which quickly discovered that the best type of customer service involves making connections and engaging with customers after a purchase. Read more from STORES.