DISH's Carlson to oversee Sling TV | Day brings humor to DIRECTV campaign | Hughes to deploy EchoStar XXIV satellite in 2021
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August 15, 2017
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DISH's Carlson to oversee Sling TV
DISH Network President and Chief Operating Officer Erik Carlson will oversee Sling TV, replacing Roger Lynch, who is exiting the company to join streaming music service Pandora. DISH CEO and Chairman Charlie Ergen says Carlson is "positioned to fully support and grow our enterprise's portfolio, including our Sling TV asset, as we work to connect 100% of the country through satellite, OTT, wireless and even digital over-the-air offerings."
Variety (8/14) 
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Day brings humor to DIRECTV campaign
Day brings humor to DIRECTV campaign
(DIRECTV/YouTube)
DIRECTV's latest campaign features actor Charlie Day humorously promoting the NFL Sunday Ticket package. The push includes two 30-second spots, as well as print elements.
Adweek (8/10) 
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Hughes to deploy EchoStar XXIV satellite in 2021
Hughes has announced that it will be launching the EchoStar XXIV in 2021, a high-density satellite that will provide broadband speeds of at least 100 Mbps. The service will be available in the US, Canada, Mexico and countries across South America.
Multichannel News (8/11) 
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AT&T touts success of addressable ad platforms
AT&T is generating triple the rates on its addressable advertising platforms -- U-verse TV and DIRECTV -- than on its standard ad operations, Chief Financial Officer John Stephens told an investor conference Tuesday. Stephens also suggested that merging with Time Warner would allow AT&T to reduce its ad load.
FierceCable (8/8),  Telecompetitor (8/8) 
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Technology, Manufacturing & Trends
Amazon allows Alexa control for Fire TV
Amazon allows Alexa control for Fire TV
Amazon Echo (Amazon)
Amazon has rolled out an update that allows Alexa users to control their Fire TVs with their voices. The feature works using the voice detection available through the Echo, which can follow voice commands from far away, even with background interference.
VentureBeat (8/12) 
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Smart energy device Glow helps consumers track use
Glow is an ambient home energy tracker that offers tips and feedback on energy use so users can improve their energy efficiency. The system is on crowd-funding platform Kickstarter, and its funding period has about 35 days left.
Electronics360 (8/10) 
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The drawbacks, limits of streaming services
The drawbacks, limits of streaming services
(Pixabay)
While some over-the-top players have become competitors to traditional pay-TV bundles, consumers are likely to see drawbacks after switching to these services. Managing and finding content across multiple platforms is inconvenient, while subscribing to multiple services could leave viewers with a monthly bill that's larger than expected.
The Washington Post (tiered subscription model)/The Associated Press (8/11) 
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Report: VR adoption expected to put strain on network data
Report: VR adoption expected to put strain on network data
(Pixabay)
Broadband providers and network operators need to be prepared for an increase in data consumption as virtual-reality headsets become more popular. Data consumption from VR headsets is expected to rise 650% to hit 21,000 PB in 2021, a Juniper Research report states.
CED Magazine online (8/8) 
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Happiness is the consequence of personal effort.
Elizabeth Gilbert,
writer
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