Netflix has announced that it has signed up former President Barack Obama and former first lady Michelle Obama to produce TV series and films for the streaming service. "We hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world," President Obama said.
The Digital Advertising Alliance, which is managed by trade groups including the Interactive Advertising Bureau, the 4A's and the Association of National Advertisers, has published rules for digital political ads to provide more information to consumers about who paid for the advertising. "The more that we can give consumers transparency, the better that ecosystem is for all the brands that use advertising," Executive Director Lou Mastria said.
The Federal Communications Commission is accepting new public comments on Sinclair Broadcast Group's proposed $3.9 billion acquisition of Tribune Media now that the two companies have proposed several local station sales in a bid to gain regulatory approval for the merger. Comments will be accepted through July 12.
Looking for men who watch 14+ hours of TV per week? Internet-enabled smart TVs and OTT devices have opened new doors for TV buyers to reach highly engaged TV-streaming audiences. Use this Connected TV calculator to discover just how many OTT ad opportunities are currently available via dataxu's platform. Calculate now.
"American Idol" judges Katy Perry and Luke Bryan, guest mentor and radio host Bobby Bones and host Ryan Seacrest share their thoughts on the final three "American Idol" finalists ahead of the season finale. Bryan says that the goal has been to find someone who will be successful on the radio, with Perry saying she sees the most potential in the country finalists due to the strength of country radio.
Fox and the WWE are drawing nearer to closing a five-year, $1 billion deal for "SmackDown Live," sources say. If the deal closes, Fox will share programming rights with NBC, which is expected to retain WWE show "Raw."
TV Executives: Take Two and Save More! The new NAB "TV Employee Compensation and Fringe Benefits Report" and NAB "Television Financial Report" are available at the online NAB Store. Gain insight on creating competitive compensation packages and compare your stations to similar broadcast operations. Enter TVRP1 for $25 off when you purchase the two publications together at nabstore.com.
Sean Hannity took the top spot on Talkers Magazine's Heavy Hundred list of the most influential radio hosts, beating out hosts such as Rush Limbaugh and Howard Stern. It is only the second time in the past 24 years that Limbaugh -- who came in second this year -- has not taken the top spot.
The prestigious NAB Marconi Radio Awards celebrate overall excellence in radio. Winners will be announced during the NAB Marconi Radio Awards Dinner and Show on September 27 at the Radio Show in Orlando. Entry rules, forms and a complete list of past winners are available here. Entry deadline is May 31 at 5:00 p.m. ET.
TVAnswers.org: Station Repack Resources for Viewers
Numerous TV stations will soon be moving to new frequencies due to the FCC spectrum incentive auction. Broadcast viewers will need to take action to keep their channels, including rescanning their TV or converter boxes. Tools to assist viewers are available at TVAnswers.org, an initiative of the NAB.