Established automakers tend to have low price-to-earnings ratios, whereas transportation upstarts such as Uber manage sky-high valuations despite quarterly losses, writes Joanna Glasner. Many major automakers, including brands such as Toyota and Daimler, are active investors in the startup space.
Startups and tobacco companies are selling inexpensive copycat versions of the popular JUUL electronic cigarettes online, at convenience stores and in vape shops without approval from the Food and Drug Administration. A rule requiring FDA approval for new e-cigarette products has been in place since August 2016, and the FDA says it plans to take action on the matter.
Renewable Power Direct is testing a new program, Purely Green, that combines the procurement power of major companies like Intuit with residential and business demand for more access to wind and solar. The startup and Intuit, for example, have purchased a small block of output from EDP Renewables' Lone Star II project in Texas and are selling it for a competitive rate through retail energy company Just Energy.
It wasn't long ago that creating a minimum viable product was the first step to launching something new, but today, startups must focus on brand strategy from the start, writes Leonard Sherman. Companies such as Casper and Brandless have worked to build their brand upfront with clearly defined messages, and it's led to long-enduring benefits far after launch.
Educational startups tend to encounter certain challenges while progressing from concept to full-fledged business. For example, gaining access to relevant data and research evidence can be difficult as founders attempt to validate their ideas and learn about the market, writes Ahmed El-Sharkasy, CEO of Knowledge Officer.
Startup founders are often faced with skepticism from outsiders who suggest that they will not be able to stand up to competition from established companies such as Google or Salesforce. This may be true in some cases, but startups can point to the head start they have in domain expertise as one competitive advantage, writes Jason Lemkin.
For the many small businesses and nonprofits, Fall is the time to prepare for and launch into the race towards year-end goals.Timing is everything, which is why it is important to take this time to really develop strong relationships with your customers and supporters using email marketing. If you wait too long to build this trust, it could be too late to affect your year-end goals. Learn more.
When it comes to email marketing, first impressions can make or break customer relationships. And with the end of the year fast approaching, those impressions are vital in order to finish out the year strong. Build strong relationships with quality email subscribers from the beginning with Welcome emails that leave lasting impressions. Learn more.
Hoping that a situation will get better when your startup is struggling is not a viable strategy. Consider whether it is possible to pivot in a new direction, and focus on communicating with investors and customers if that won't work, writes Maynard Webb in this adapted book excerpt.