Palms Casino is showcasing its $620 million renovation in Las Vegas through a campaign called "From Dust To Gold." The operator has released five online brand films, a campaign microsite and more than 12 social-media teasers based on the casino's new features and venues.
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Casino entry levies have not been proven to be effective at curbing problem gaming, despite the practice being upheld in Singapore and South Korea, according to Kahlil Philander, a hospitality business management professor at Washington State University. "Policymakers and operators would appear to be better served to focus on responsible gambling tools with strong evidence of effectiveness and to develop responsible gambling programs in areas with emerging evidence, such as positive play," Philander wrote.
Slovenian company Alfastreet is seeking to bring more of its electronic gaming machines to the Philippines and other Asian markets such as Macau, said Albert Radman, sales director for Alfastreet. The company recently installed 72 of its Wiky terminals at Solaire Resort and Casino in Manila and is installing 400 more in Singapore.
Properties run by Wynn Macau and Melco Resorts are favored among Macau's high rollers, according to a report from Sanford C. Bernstein and Co. The report also reveals that customers at SJM Holdings and Wynn Macau skew somewhat older, while about 38% of patrons at Melco Resorts facilities are probably between the ages of 21 to 29.
A groundbreaking is planned this summer for the MSG Sphere, a sphere-shaped entertainment venue in Las Vegas with a 170,000-square-foot LED screen and haptic floor system. The 18,000-seat arena is part of the trend in Las Vegas to increase nongaming entertainment.